Music Sync Licensing Ins and Outs | with Ben Morris - Progressions: Success in the Music Industry

Episode 90

Published on:

17th May 2023

Music Sync Licensing Ins and Outs | with Ben Morris

Today's guest is music sync licensing veteran Ben Morris. Ben is co-owner of the Hauler Music Group and a past employee of EMI and Domino Records. We chat about the art and business of sync, building your brand on your own values, the dos and don'ts of sync licensing, how best to pitch your music, and why artists should be open to doing custom music for brands and agencies.

πŸ—’ In this episode we'll dig in on... πŸ—’

  • Starting his career at Capitol Studios
  • Being a passionate music fan
  • The creative side of sync licensing
  • How sync can change the trajectory of an artist's career
  • What happens when master and publishing reps disagree
  • A typical Sync Representation agreement
  • Getting to pitch music he loves
  • Keeping industry connections alive
  • What genres are more "sync-able"

πŸŽ™ Travis' Intro πŸŽ™

The Danger of Frequency Bias in Your Music Career

🎢 ... Listening Recommendation 🎢

Eddie Chacon - Listen

πŸ‘‰ Learn More About Ben Morris... πŸ‘ˆ

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Guest: Ben Morris

Host: Travis Ference

Editor: Stephen Boyd

Theme Music: inter.ference

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About the Podcast

Progressions: Success in the Music Industry
Host Travis Ference chats with music producers, engineers, mixers, artists, musicians, and songwriters about the tips, tricks, mindsets, and ideas that helped them define their careers.
Insightful conversations about building and maintaining a fulfilling and successful career in the music industry. Music producers, engineers, mixers, artists, songwriters, musicians, composers and various other audio professionals sit down and share the tips, tricks, mindsets and ideas that helped them define their careers.

Created and hosted by Grammy nominated recording and mixing engineer Travis Ference, Progressions: Success in the Music Industry is inspired by the journey of his career so far. Travis is determined to set the next generation of music creators up with the tools they need to define their own success and live a happy, healthy, and prosperous career in the music business.

Don’t wait for luck. Start building your future now.

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About your host

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Travis Ference

Travis Ference is a Grammy nominated mixer, producer, and recording engineer based out of Los Angeles, CA. With over a decade of experience in the music business he has worked on multiple #1 albums, several top 10's, numerous RIAA platinum and gold certified records, as well as hit TV shows and blockbuster films. His work can be heard on more than 15 million albums sold and billions streams worldwide.

The inspiration for his podcast came from his journey over the last 5 years to redefine what success is for him, to take control of his time, and to ultimately live the life he wants while making the records he loves.